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Wed. Aug 27, 2008 

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Arizona Mushroom Information, Places to find edible Mushrooms, Growing Seasons, Markets , Retail and more
Arizona Mushrooms
Posted: Sun Feb 18 2007 10: 05 pm
Moving Up in Rating 3 Star Rating 5.16 out of 10
Rated: 5.16 / 10
167 votes
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Arizona Mushroom Information, Places to find edible Mushrooms, Growing Seasons, Markets , Retail and .. Full Details and Reviews
In 1990, the Mushroom Promotion, Research and Consumer Information Act was passed by Congress to strengthen the mushroom industry’s position in the marketplace, maintain and expand existing markets and uses for mushrooms, and develop new markets and uses for mushrooms. In 1993, the Mushroom Council was established to carry out the direction of this act.<br /> <br /> The Council started out with a meager budget and a lot of inspiration about promoting mushrooms. They began doing research to closely define the mushroom user which became the foundation for all of their communication efforts. Once the ground work was laid, a successful promotions program began to shape.<br /> <br /> Immediate targets for consumer communication were food editors of newspapers and magazines, TV and radio personalities, chefs and cookbook writers. Mushroom recipes went out to hundreds of venues each year — thus increasing consumer awareness and demands for literature on mushrooms. In 1996 the Mushroom Council made the pages of more than ten national women’s magazines including Family Circle, Women’s Day and Good Housekeeping.<br /> <br /> Today, the Mushroom Council plays a very important role in the national promotion of fresh mushrooms through consumer public relations, foodservice communications and retail communications. Many different venues are used in promoting fresh mushrooms to consumers such as working with professional chefs in developing and promoting new recipes, working with produce department managers to maintain the highest quality mushroom product for customers and sending out thousands of brochures each year to consumers hungry for new mushroom ideas. Thanks to the Mushroom Council, mushrooms have their own month to be honored and eaten. September is National Mushroom Month.<br /> <br /> Today mushrooms are commercially produced in virtually every state. Pennsylvania, however, still accounts for 61% of total U.S. production, which in 2006/07 reached 827 million pounds. From the caves of Paris to the dinner tables of millions of Americans, fresh mushrooms have come out of the dark and into a spotlight that’s intensity is ever increasing.
the Mushroom Council
Posted: Sat Apr 12 2008
Moving Up in Rating 2 1/2 Star Rating 5.00 out of 10
Rated: 5.00 / 10
1 votes
129  visits
In 1990, the Mushroom Promotion, Research and Consumer Information Act was passed by Congress to str .. Full Details and Reviews
The American Mushroom Institute (AMI) is a national voluntary trade association representing the growers, processors, and marketers of cultivated mushrooms in the United States and industry suppliers worldwide. Membership is available to any person interested in the mushroom industry. Categories of membership are grower, associate, professional and retiree.
American Mushroom Institute (AMI)
Posted: Sat Apr 12 2008
Moving Up in Rating 2 1/2 Star Rating 5.00 out of 10
Rated: 5.00 / 10
1 votes
82  visits
The American Mushroom Institute (AMI) is a national voluntary trade association representing the gro .. Full Details and Reviews
Arizona Plants.net
http://www.arizonaplants.net/ Arizona Plants and Cactus in the Desert and in the Garden
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Arizona Mushroom Information